Normally you want the visitors to your website to take action. This may be to buy a product, to add themselves to your database, to get more information or to call you.
Typically you will use what we call a landing age to achieve this. The name, landing page, is self descriptive because it is the page where visitors first land on your website after doing a Google search for a product or service that you offer. A website after all, isn’t like a book where you start at the beginning and then go through the whole website.
Search engines like Google, are able to direct people directly to the page on your website that contains the information that people are after.
That is what makes Google so awesome.
Now you can be awesome by structuring landing page content to answer the questions people are asking on Google.
Let us guide you through the world of landing pages and sales funnels.
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